IUP
Managing social media content by creating informative, relatable, and trend-based content for Gen Z to showcase study programs, key advantages, and daily student life at IUP Biologi UGM, while driving audience engagement to position it as a top study choice.
Locomotion was entrusted to manage the social media presence for the International Undergraduate Program (IUP) of Faculty of Biology UGM. Through informative, relatable, and trend-conscious content tailored for Gen Z, we highlight academic excellence, international exposure, and vibrant campus life—driving engagement and establishing IUP Biologi UGM as a premier higher education choice.
Industry
Education
Challenge
Building awareness and consideration to establish brand identity, expand reach, increase audience interaction, and boost overall recognition of IUP Biologi UGM among Generation Z.
What We Do
Managing social media content by creating informative, relatable, and trend-based content for Gen Z to showcase study programs, key advantages, and daily student life at IUP Biologi UGM, while driving audience engagement to position it as a top study choice.
